Iterative Design Reading Response

Iterative design is a process through which a work in progress goes through a cycle of testing, analyzing, refining, and repeating to reach a final product. What stuck out to me from this process is its tendency to begin from something very simple, basic, or core to a work and, through iterative design, become a developed project – working from the bottom, up. Iterative design is all about change and improvement. Zimmerman says, “In the iterative design process, the most detailed thinking you need at any moment is that which will get you to your next prototype.” With iterative design, you are always thinking ahead and targeting existing problems so that they are fixed; a work is adjusted over and over and is constantly receiving feedback from others. This design process is helpful in developing core ideas and is something this class intends to implement. Through the critiques and comments we receive from other students, we, as creators, can learn and continue to develop our own ideas to lead to our final product at the end of the quarter. It is by starting from the most basic idea and bouncing ideas off those around us that we can develop something meaningful and enjoyable for ourselves and our intended audience.

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