Color theory is a way of approaching color schemes to achieve a wanted effect or visual. The first article explains how the eye works and how it perceives color. From there it explains additive color, subtractive color, and gives possible color schemes. I knew of basic color theory and was able to follow the reading up until it talked about subtractive color. Subtractive color was a bit confusing for me and understanding what color is absorbed to reflect another color lost me a bit. Other than that, I was able to understand the different color schemes like monochromatic, analogous, etc.
In the Goethe article, I like how he saw color as a mix of perception, lighting, and the object itself. Different combinations of the three can change the color of an object. How one person perceives an object will not be the same as how another person perceives that same object. It is interesting how something like color theory can reflect the differences among us as humans and how color theory can show us that everyone is unique.
Iterative design is a process through which a work in progress goes through a cycle of testing, analyzing, refining, and repeating to reach a final product. What stuck out to me from this process is its tendency to begin from something very simple, basic, or core to a work and, through iterative design, become a developed project – working from the bottom, up. Iterative design is all about change and improvement. Zimmerman says, “In the iterative design process, the most detailed thinking you need at any moment is that which will get you to your next prototype.” With iterative design, you are always thinking ahead and targeting existing problems so that they are fixed; a work is adjusted over and over and is constantly receiving feedback from others. This design process is helpful in developing core ideas and is something this class intends to implement. Through the critiques and comments we receive from other students, we, as creators, can learn and continue to develop our own ideas to lead to our final product at the end of the quarter. It is by starting from the most basic idea and bouncing ideas off those around us that we can develop something meaningful and enjoyable for ourselves and our intended audience.